Marketing strategist and consultant

Hi, I’m Isabel Norlin. I’m a marketing strategist, mindfulness advocate, podcaster, yoga teacher, and someone who’s spent years turning big ideas into words that make people stop and pay attention. I’m equal parts storyteller and strategist, and I like to cut through the noise to get to what really matters: connection.

Today, I work as a consultant at Compani56, as a marketing strategist and communicator for the agency’s biggest client, Nordrest—a leading restaurant group in Sweden with over 200 restaurants nationwide, serving schools, universities, hospitals, companies, airports, and the military.

Enthusiastic, curious, and driven are the qualities that define me. My eyes light up when I see ideas turn into actions that deliver results. My international experiences, gained from living in multiple countries and engaging with diverse cultures, have shaped my ability to approach challenges from different perspectives. Fluent in Swedish, English, French, and Russian, I bring strong communication skills to every project.

Starting my career in sales and telemarketing at the age of 15, I’ve built a solid foundation in revenue generation, client engagement, operational management, and digital strategy. I’ve learned how to drive business growth, improve efficiency, and deliver results that make a real impact.

Over the past 5 years, I’ve worked as a marketing manager, project coordinator,, lecturer, and consultant, helping businesses grow by creating strategies that deliver measurable results and create stronger brands. My strengths are mixing creativity with strategy to solve different challenges and bring ideas to life.